Purty Rock, NM Profile: Facts & Data

The Purty Rock CDP⁽¹⁾ had a population of 145 as of July 1, 2024. Purty Rock ranks in the lower quartile for Diversity Index when compared to the other cities, towns and Census Designated Places (CDPs) in New Mexico. See peer rankings below.

The primary coordinate point for Purty Rock is located at latitude 35.4902 and longitude -108.8953 in McKinley County.

New Mexico is one of 20 states where Census County Divisions (CCDs) are used for statistical tracking of subdivisions within each county. The Purty Rock Census Designated Place is located within Gallup Division of McKinley County.

A Census Designated Place (CDP) is a statistical counterpart to a self-governing (incorporated) place such as a city, town, or village. A CDP is not a legal entity and has no governmental functions.

Purty Rock, NM Data & Demographics (As of July 1, 2024)

POPULATION
Total Population	145 (100%)
Population in Households	145 (100.0%)
Population in Families	120 (82.8%)
Population in Group Quarters¹	0
Population Density	124
Diversity Index²	49


INCOME
Median Household Income	$29,924
Average Household Income	$48,499
% of Income for Mortgage⁴	0%
Per Capita Income	$15,386
Wealth Index⁵	36
Socioeconomic Status Index⁶	Low (37.3)

HOUSING
Total HU (Housing Units)	53 (100%)
Owner Occupied HU	42 (79.2%)
Renter Occupied HU	4 ( 7.5%)
Vacant Housing Units	7 (13.2%)
Median Home Value	$45,652
Average Home Value	$77,976
Housing Affordability Index³	0

HOUSEHOLDS
Total Households	46
Average Household Size	3.15
Family Households	28
Average Family Size	4.00

NOTES

Group Quarters - a place where people live or stay in a group living arrangement. Includes college residents halls, nursing facilities, military barracks, and correctional facilities.
The Diversity Index is a scale of 0 to 100 that represents the likelihood that two persons, chosen at random from the same area, belong to different races or ethnic groups. If an area's entire population belongs to one race AND one ethnic group, then the area has zero diversity. An area's diversity index increases to 100 when the population is evenly divided into two or more race/ethnic groups.
The Housing Affordability Index base is 100 and represents a balance point where a resident with a median household income can normally qualify to purchase a median price home. Values above 100 indicate increased affordability, while values below 100 indicate decreased affordability.
The % of Income for Mortgage quantifies the percentage of median household income dedicated to mortgage payments on a home priced at the median value (assuming a 30-year mortgage and a 20% down payment).
The Wealth Index is based on a number of indicators of affluence including average household income and average net worth, but it also includes the value of material possessions and resources. It represents the wealth of the area relative to the national level. Values above or below 100 represent above-average wealth or below-average wealth compared to the national level.
The Socioeconomic Index ranges from zero (lowest relative status) to 100 (highest relative status). This measure quantifies disparities in social position of an area's inhabitants and is built from a broad range of demographic, housing, and socioeconomic inputs. More information on this measure can be found in Esri's SEI tutorial.

Purty Rock, NM - Peer Comparisons by Rank and Percentile

The table below compares Purty Rock to the other 527 incorporated cities, towns and CDPs in New Mexico by rank and percentile using July 1, 2024 data. The location Ranked # 1 has the highest value. A location that ranks higher than 75% of its peers would be in the 75th percentile of the peer group.

GROWTH RATE / YEAR	2020-2024	2024-2029
Population	-2.72%	-1.27%
Households	-1.00%	-1.34%
Families		0.00%
Median Household Income		3.46%
Per Capita Income		4.05%
Owner Occupied HU		-1.98%

Variable Description	Rank	Percentile
Total Population	# 395	25th
Population Density	# 293	45th
Median Household Income	# 486	8th
Housing Affordability Index	# 119	23rd
Per Capita Income	# 491	7th
Diversity Index	# 428	19th

Purty Rock, NM Profile: Facts & Data

Purty Rock, New Mexico - Basic Facts

Purty Rock, NM Data & Demographics (As of July 1, 2024)

POPULATION

INCOME

HOUSING

HOUSEHOLDS

GROWTH RATE / YEAR

Purty Rock, NM - Peer Comparisons by Rank and Percentile

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